Radnor Hills chooses RPC’s sustainable shrink wrap

Spring water and beverage producer, Radnor Hills, has chosen packaging manufacturer RPC BPI Protec (RPC) to produce the shrink wrapping of its bottled water. The news is part of the company’s commitment to move to bottles with 51 per cent recycled plastics (rPET).

“Ensuring that our activities and products minimise any environmental impact is fundamental to our business,” said William Watkins, managing director at Radnor Hills. “When RPC approached us with X-EnviroShrink, the ability to integrate further recycled content into our packaging solutions was extremely appealing and we are delighted with the results and the improvements it has made to our sustainability footprint.”

X-EnviroShrink contains up to 51 per cent recycled content, with a minimum of 31 per cent PCR – as well as being 100 per cent recyclable. “The sustainability of all packaging is a paramount requirement for brands and consumers,” explained David Lumley, managing director of RPC.

“We are delighted to have Radnor Hills as one of the first users of X-EnviroShrink and through this help the company both reuse plastic packaging and deliver the protection, functionality and cost-effectiveness that are equally essential for their bottled waters – and all within a fully recyclable film,” he added.

Meanwhile, Russia’s Taice has chosen RPC Superfos’s Easy Snacking pot for a new range of ice-creams. According to the company, thanks to in-mould labelling, it is possible to show the texture of the ice cream in “razor-sharp” photo quality on the packaging.

In addition, the pot’s integral spoon was a key deciding factor for Taice, a new player in the Russian ice-cream market. The spoon is neatly separated from the ice cream, while still being easy to grasp under a tear-off label in the lid.