Corine de Farme gets bio-based makeover

LyondellBasell has worked with French cosmetics company Sarbec to design a PE bottle linked to renewable materials that offers a carbon footprint reduction of up to 75 per cent.

The bottle, for the Corine de Farme personal care brand, is made using LyondellBasell’s CirculenRenew polymers. It has been available since the start of the year.

CirculenRenew is produced with renewable feedstock from bio-based sources such as used cooking oil, using a mass balance approach.

LyondellBasell said its advances in renewable-based polymers allow customers to create packaging that appeals to sustainability-oriented consumers, who represent about 26 per cent of the global market.

According to Sarbec’s Laboratories division, these types of renewable-based plastics, manufactured in Europe, “made sense” for the Corine de Farme brand.

“Day after day, we try to consolidate our ecological commitment by developing products and packaging that are ever more respectful of the planet – this is why we have redesigned all the Corine de Farme brand packs,” explained Eric Jacquemet, chief executive of Laboratoires Sarbec.

“Eco-design is part of the DNA of Sarbec Laboratories. As early as 2011, we developed our own moulds to manufacture our bottles in recyclable PE or PET for our brand but also for our customers in our production workshop. This avoids the transportation of empty bottles and reduces our carbon footprint.

“Today, we are taking another step forward with these new bottles made of renewable-based material.”

Richard Roudeix, senior vice-president of olefins and polyolefins for EMEA and India at LyondellBasell, said the most innovative results come from working together with customers to design effective solutions.

“We are pleased that Sarbec Laboratories has chosen one of our Circulen products to satisfy growing consumer demand for more sustainable cosmetic packaging,” Roudeix said.

“Our CirculenRenew products are based on renewable materials such as used cooking oil and have a lower carbon footprint through the use of renewable-based content as compared with materials made from fossil-based sources.

“With Circulen, we are taking concrete action to advance the circular economy today, innovate for the future and reply to growing consumer demand for more sustainable packaging.”

CirculenRenew is one of three offers in the LyondellBasell Circulen product family of sustainable solutions. CirculenRecover and CirculenRevive complete the offer with mechanically recycled and molecularly recycled polymers respectively.

LyondellBasell is aiming to produce and market 2 million tonnes of recycled and renewable-based polymers annually by 2030.

Sarbec has committed to removing all virgin plastics from of its Corine de Farme products by the end of 2021, using instead 100 per cent post-consumer recycled or bio-sourced plastics.